The Company Store (TCS) and Company Kids are renowned for providing 100 years of quality, comfort and care through the best US-crafted comforters, fashion bedding, home décor and apparel for adults and children. Six-generation experts in comfort, The Company Store produces its signature LaCrosse down comforters in LaCrosse, WI, while sourcing the latest trends and styles from around the world. The Company Store and Company Kids offer comfort and style at every price point for the quality-minded consumer.
For over 100 years The Company Store has acted on its foundational core to be more than just a business, but a positive influence in their community and the world. For the past 3 years, TCS has partnered with Ronald McDonald House Charities (RMHC) in order to bring a night of comfort and fun to children and families across the U.S. The holiday season presents a massive challenge for companies engaged in philanthropies to differentiate themselves from the hundreds of charity events held each year in New York City.
To answer this challenge, The Company Store selected Emerging Media to help increase engagement, online and off and create media awareness surrounding their 2013 National Family Pajama Night Event.